A year into their partnership, Arena Racing Company (ARC) and Seat Unique have transformed how racegoers discover and purchase premium hospitality. As the UK’s largest racecourse operator, ARC set out to modernise its digital booking journey across 16 racecourses, making it simpler and more accessible for customers to upgrade…
The National Football League’s international growth continues to accelerate, with London, Madrid and Dublin now forming key pillars of its global expansion. London remains at the heart of this movement, hosting three regular-season games in 2025, while Madrid and Dublin each staged fixtures as part of the league’s…
Who knew? Well, obviously we did, but now you do too! We’re thrilled to welcome Jack Whitehall to the Seat Unique family. Together, we’re opening the door to unforgettable premium experiences at the most in-demand live events. Whether it’s a must-see Premier League clash, a world-tour concert…
Interviewer: Seat Unique is launching a new campaign called Who Knew. What’s the driving idea behind it? Victoria Oakley (Seat Unique): The campaign highlights how many fans don’t realise that premium experiences even exist - or that they’re for them. For years, these tickets have been seen…
Seat Unique, the premium ticketing platform, has completed the acquisition of Circuit Hospitality, a Bristol-based hospitality business, in a move that reflects the rapid growth of the UK’s premium experience economy and rising demand for live experiences. By bringing Seat Unique and Circuit Hospitality together, fans will now have…
Seat Unique has unveiled its brand new Seat Unique Club at Old Trafford, offering fans an unforgettable way to experience Manchester United matchdays in style.…
